Aston Martin

DUBAI INTERNATIONAL MOTOR SHOW

Brief

We create spectacular stands for exhibitions.

The event is held every two years in Dubai, United Arab Emirates and shows all the most advanced achievements in the automotive industry. PRORD has developed the design concept of the Aston Martin exhibition area.

Location: Dubai Motor Show
Square meters:

1290 ft² / 120 m²

Date:

Completed 2018

Concept

We create unique and rare projects for your business.

Due to the high interest in expensive cars in Dubai, it attracts many major car manufacturers, tuning companies and other related companies, including large supercar manufacturers. 

The Aston Martin exhibition stand at the Dubai Motor Show embodies the essence of automotive innovation and luxury. Nestled within a sprawling space, this showcase harmoniously blends cutting-edge design with the timeless elegance synonymous with the Aston Martin brand.

A grand entrance welcomes visitors into an immersive experience that transcends the ordinary. Sleek lines and modern architectural elements greet guests, setting the stage for a journey through the brand’s legacy and vision for the future.

The stand’s layout is meticulously curated to highlight Aston Martin’s iconic vehicles, each displayed like a piece of automotive art. The latest models stand proudly, their sleek contours and engineering prowess captivating enthusiasts and casual admirers alike.

Innovative technology seamlessly integrates into the exhibit, offering interactive displays that delve into the brand’s craftsmanship, performance, and commitment to pushing boundaries. Engaging presentations and virtual experiences provide a glimpse into the brand’s evolution, captivating audiences with the Aston Martin story.

The ambiance exudes sophistication, with ambient lighting and carefully curated spaces allowing visitors to immerse themselves in the Aston Martin lifestyle. Exclusive lounges offer a retreat for enthusiasts to engage in conversations and revel in the luxury associated with the brand.

Attention to detail is evident in every corner, from bespoke design elements to the seamless fusion of artistry and engineering. This exhibit is a testament to Aston Martin’s dedication to excellence, captivating the imagination and leaving an indelible impression on all who step into its world.