Retail
Effective retail anticipates changes in the needs of its customers and implements them in a timely manner.
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What we do
About
PRORD is a multidisciplinary company specializing in complex projects in the areas of retail, corporate and consumer branding, architectural design and the launch of development projects. We offer our clients a wide range of branding services, technologies and solutions that allow us to implement projects of any scale and level of complexity. Combining various competencies, a systematic approach and the effectiveness of our development methods allow us to create successful projects in a wide variety of business categories, increasing operational efficiency and achieving financial targets.
PRORD is an international company in the retail market that makes positive changes in the business of its clients, helping to increase operational efficiency and achieve target financial indicators. To achieve maximum efficiency, every retailer must actively transform, reconsidering the customer value proposition (CVP), approaches to operations, category management, marketing, supply chain management, development, design, architecture, HR and IT.
PRORD solves various tasks for customers: from local changes in business processes to full-cycle projects, including the development of a design concept for a retail chain and branding, including a new one on the market, and achieving target financial indicators.
Transformation of existing retail
PRORD is engaged in the transformation of existing and creation of new retail networks. We act in accordance with a clear plan, divided into stages: we start with an audit of the current business, in-depth market and consumer research, development of a new format CVP (Customer Value Proposition) and a business implementation strategy. We are completing the strategic stage with the preparation of project initiatives, which includes an updated network design and a financial model of a new format. The financial model allows you to confirm the validity of the new format in terms of EBITDA (Earnings before Interest, Taxes, Depreciation and Amortization) gains, create a roadmap for business transformation and begin implementing changes.
Discover Our Retail Innovations
Launch of new stores
After the retail transformation stage and the development of a new CVP (Customer Value Proposition), we help customers bring the project to life.
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Cooperation is possible in 3 formats
1
Design concept
We take upon ourselves the development of the entire design concept of the retail space and branding.
2
Project support
We provide consulting support at all stages of implementation.
3
Project implementation
Our experts in the “in-house” format temporarily occupy positions within the customer’s company, providing practical assistance. It is important to note that the project is supported or implemented by the same specialists who conducted the audit, developed the change strategy, design concept and branding.
Work stages include
- Launch of a pilot project for a new format (including support for the updated design and implementation of a new retail book)
- Pilot performance assessment.
- Scaling and transition to a regular work format.
We also have expertise in
Sustainable architecture
Our goal is to create buildings and spaces that are not only aesthetically pleasing and functional, but also meet high standards of environmental sustainability.
Design
The bespoke project service offered by the architectural studio PRORD is a specialized and highly personalized design offering tailored to the unique and individual requirements of each client.
Urbanism & urban design
PRORD strives to deliver urban design solutions that enhance the quality of life for residents and visitors while contributing to the broader goals of sustainable urban development.
restoration
PRORD offers comprehensive architectural restoration services aimed at preserving and restoring cultural heritage.
